If you’re looking for the best Ezoic alternatives and competitors, you’ve come to the right place.
Finding the best possible monetization partner is critical for your business, and that’s why we created a list of the top 10 Ezoic alternatives that can help take your website to the next level.
Let’s dive in.
10 Best Ezoic Alternatives
- Adnimation
- Monumetric
- Nitropay
- Mediavine
- PubGalaxy
- Setupad
- Adsterra
- AdThrive
- Publift
- Freestar
1. Adnimation
Adnimation is a Google Certified Publishing Partner (GCPP) that works with hundreds of publishers in the US and worldwide, serving more than five billion monthly ad impressions.
Adnimation uses a blend of advanced technology and a professional human touch to maximize revenue for its publishers while maintaining the best possible UX.
Its sophisticated technology includes a proprietary hybrid header bidding, which has been shown to outperform standard header bidding by 18%.
Adnimation’s transparency stands out in the industry. It provides publishers with detailed and transparent revenue reporting, including their gross numbers, which goes against the industry norm of only providing publishers with their net revenue.
Eligibility & Requirements
- Minimum 150,000 monthly pageviews
- Majority organic and tier 1 traffic
- Original and safe content.
- No ad minimum per page
Payments & Contract
- No lock-in contract
- Net 35 payments
Advantages
- Google Certified Publishing Partner
- Industry-leading technology and access to premium demand partners
- 100% transparency
- Easy implementation and onboarding process
- Excellent customer support
Disadvantages
- Small websites aren’t eligible for services
- Lack of dashboard add-ons
2. Monumetric
Monumetric is one of the most similar companies to Ezoic on this list in terms of eligibility, as it offers solutions to small bloggers with only 10,000 monthly pageviews.
Originally known as “The Blogger Network,” the company rebranded as Monumetric and began offering services to websites that are different and larger in scope than blogs.
Monumetric prides itself on maintaining a close relationship to its publishers, offering a complete website monetization solution. Monumetric also offers a way for publishers to set up live media kits as a way to better manage sponsored posts.
Eligibility & Requirements
- Minimum 10,000 monthly pageviews
- Propel Program (10k – 80k monthly pageviews) requires six display ads on-site at all times
- $99 implementation fee for Propel Program
Payments & Contract
- Lock-in contract with 30-day leave notice
- Net 60 payments
Advantages
- Service to small publishers
- Sponsored post management
- Good customer support
- Intuitive dashboard
Disadvantages
- Tiered plans
- Focused on smaller publishers
- Ad minimum on Propel Program
- $99 setup fee on Propel Program
3. Nitropay
NitroPay is one of the more unique monetization companies on this list because it is self-service platform. Once approved, NitroPay provides publishers with the tools needed to set up their own ads on their websites.
For publishers who want to create and implement their own ad stack, this approach has obvious benefits. On the other hand, the implementation process can be cumbersome and those who aren’t experienced in ad technology might run into difficulties.
When this occurs, NitroPay offers dedicated documentation and support to help publishers wade through the complicated process.
Eligibility & Requirements
- Minimum 100,000 monthly pageviews
- Smaller websites are subject to manual approval
- No ad minimum per page
Payments & Contract
- Contract terms are not publicly available
- Net 75 payments. Earlier payments are available for a 5% fee
Advantages
- Self-implementation
- Detailed reporting
- Good customer support
Disadvantages
- Potential technical difficulties with implementation
- No hands-on management
- No ongoing monitoring or optimization
- Long payout dates
4. Mediavine
Mediavine is a well-known monetization company in the industry, focusing on lifestyle niches including food, travel, fashion.
Mediavine always tries to give its publishers tips on improving their websites, which builds loyalty among its audience.
Through the dashboard, publishers can decide the number of ads they want, allowing them to experiment with their ad placements.
Eligibility & Requirements
- Minimum 50,000 site sessions
Payments & Contract
- Lock-in contract of 90 days. After that, the contract extends automatically every 30 days.
- Net 65 payments
Advantages
- Easy-to-use dashboard
- Access to premium demand partners
Disadvantages
- Strict ad placement policy
- Lengthy approval process
5. PubGalaxy
PubGalaxy is a Bulgaria-based monetization company that has been a player in the industry since 2013.
In 2021, it was acquired by Azerion, a Dutch-Turkish venture capital company that specializes in digital advertising and video games.
PubGalaxy offers its publishers a wide array of services from header bidding to an all-encompassing personalized dashboard.
Eligibility & Requirements
- No minimum requirements
Payments & Contract
- Contract terms are not publicly available
- Offers a net 35-day and net 65-day schedule
Advantages
- No minimum requirement
- Full ad management
- Detailed dashboard
Disadvantages
- Limited online reviews
- Lack of publisher testimonials
6. Setupad
Setupad is a Latvia-based monetization company that offers publishers a diverse monetization solution.
The company also offers a self-serve prebid platform for publishers with an existing Google Ad Manager account and direct SSP connections. It also offers a number of other services.
Eligibility & Requirements
- Minimum 100,000 monthly pageviews
- Must agree to use all of Setupad’s demand sources
Payments & Contract
- Net 60 payments
- Payments are made in euros
Advantages
- Access to premium demand partners
- Easy and real-time reporting
Disadvantages
- Complaints over manual integration
- Place large focus on prebid and less on other solutions
7. Adsterra
Adsterra is a Cyprus-based ad tech company that offers solutions to both advertisers and publishers, including a range of ad units.
One of the ad units offered by Adsterra is a “popunder,” which are ads displayed in a new window or tab that can remain hidden behind the main window.
It also offers a social bar, which pops out on the screen and can lead to increased user engagement.
Eligibility & Requirements
- Minimum 5,000 monthly users for popunder ads.
- Minimum 50,000 monthly users for banner ads.
Payments & Contract
- Net 15 payments
- Must give five days’ notice before termination
Advantages
- Offers different pricing models
- Diverse ad units
Disadvantages
- Places large emphasis on helping advertisers, which can result in a conflict of interest
- Lack of clarity regarding its header bidding solutions
8. AdThrive
Like Mediavine, AdThrive is a popular monetization company in the lifestyle niche.
AdThrive is big in the food, pets, home/DIY niches, providing publishers with a full management solution.
Depending on publisher’s ad revenue, AdThrive also offers advanced tools like site performance protection and UX testing.
Eligibility & Requirements
- Minimum 100,000 monthly pageviews
- Majority of traffic from US, Canada, UK, Australia or New Zealand.
Payments & Contract
- Net 45 payments
- Lock-in contract with 30-day notice
Advantages
- Experience monetizing sites in the lifestyle sector
Disadvantages
- Less experience with publishers that don’t focus on the lifestyle niche
9. Publift
Founded in 2015, Publift works to provide publishers with a full ad management solution.
Its Fuse platform allows its publishers to achieve optimal optimization of their ad layouts, while receiving in-depth reporting on their ad performance.
Publift prides itself on being independent and not beholden to any tech stack.
Eligibility & Requirements
- Minimum 500,000 monthly pageviews
- Minimum $2,000 monthly ad revenue
Payments & Contract
- Net 30 (Google revenue)/Net 90 (non-Google revenue)
- No lock-in contract
Advantages
- Full ad management
- Easy onboarding process
Disadvantages
- Limited number of online reviews
10. Freestar
Freestar, established in 2015, has made a name for itself in offering monetization solutions to very large publishers.
In addition to monetizing websites, Freestar provides mobile app monetization, expanding its offerings to include a range of monetization solutions for app developers.
Eligibility & Requirements
- Generally works with publishers with more than 1,000,000 pageviews
Payments & Contract
- Often has long lock-in contracts
- Payment terms not publicly available
Advantages
- Experience managing publishers with tens of millions of monthly pageviews
- In-app monetization
Disadvantages
- Focused primarily on very large publishers
- Demands exclusive ad rights
